June 6, 2016 - 8:00am to 12:30pm

Persuasive Writing: How to Let People Know What You Want and Do What You Ask


Are you frustrated when colleagues or clients don’t read or respond appropriately to your e-mails, reports, requests, or proposals? Do you wonder whether people are actually reading the documents you’ve carefully crafted for them? Managers, do you have inexperienced or word-phobic employees?  This course can help! 

In this interactive, hands-on workshop, you will learn:

  • Strategies for persuading readers
  • How to organize information so readers understand immediately what you want them to do or know
  • How to incorporate supporting information that convinces readers
  • How to anticipate and respond to objections or questions
  • How to write easy-to-follow instructions


The workshop will be led by Leslie O'Flahavan,  a get-to-the point writer and an experienced, versatile writing instructor. As E-WRITE owner since 1996, Leslie has been writing content and teaching customized writing courses for Fortune 500 companies, government agencies, and non-profit organizations. Leslie's recent experience includes working with engineers at the American Institute of Steel Construction and the Insurance Institute for Highway Safety. As a Steering Committee member for DC Web Women, and other women's business organization, she continues to support women in STEM.

Leslie is the co-author of Clear, Correct, Concise E-Mail: A Writing Workbook for Customer Service Agents,  and holds a B.A. in English and Rhetoric from the University of Illinois and an M.S.Ed from Northern Illinois University. 

Join us at Petterino's on Randolph & Dearborn for breakfast and networking at 8:00am, followed by the workshop from 9:30-12:30. The $30 registration fee includes breakfast.  

This event is sold out, but if you would like to be added to a waiting list please email scrain@seaoi.org.


Hosted by the Women's Networking Committee (All are welcome!)

Supported by a grant from NCSEA and sponsored by SEAOI



Abhiram Tammana ( THORNTON TOMASETTI )
Maureen Glasoe ( SEAOI )
Hilary Goshert ( Thornton Tomasetti, Inc. )
George Taylor ( Wiss, Janney, Elstner Associates, Inc. )
Elaine Shapiro ( Thornton Tomasetti, Inc. )
Tony Kim
Kent Zinn ( Michael Baker International )
Ira Norooz ( Maxima Consultants )
Kristi Selden ( Wiss, Janney, Elstner Assoc. )
Patricia Maid ( Milhouse Engineering & Construction, Inc. )
Kevin Henning
Mark Johnson ( Ciorba Group, Inc. )
Joseph Attanaseo ( Ciorba Group, Inc. )
David Nauheimer ( Sargent & Lundy LLC )
Eric Fenske ( Halvorson and Partners, P.C. )
Rachel Jackson ( Thornton Tomasetti, Inc. )
Rachel Michelin ( Thornton Tomasetti )
Christina Harber ( AISC )
Angie Lopez ( AISC )
Vito Cinfio ( TGRWA, LLC )
Viral Shah ( Halvorson and Partners )
Pegah Farshadmanesh ( IIT - Illinois Institute of Technology )
Al Baysek ( ATMI Precast )
Sudhir Singamsethi ( ATMI Precast )
Justin Cline ( Thornton Tomasetti, Inc. )
John Miller ( Nayyar & Nayyar International, Inc. )
Walaiporn Srivanich ( Sowlat Structural Engineers )
Theeravat Kitjasateanphun ( Sowlat Structural Engineers )
George Krupa
Laura Dolak ( Halvorson and Partners A WSP | Parsons Brinckerhoff Company )
Tara Toren-Rudisill ( Thornton Tomasetti )
Blanca Aranda ( Chicago Transit Authority )
Guy Bertini ( Chicago Transit Authority )
Jayshree Shah ( The American Institute of Steel Construction )
Lauren Valsoano ( Ciorba Group )
Holly Ryan ( Ciorba Group )
Christine Freisinger ( Wiss, Janney, Elstner Associates, Inc. (Chicago) )
Jennie Traut-Todaro ( AISC - American Institute of Steel Construction )
Elizabeth LaCrosse ( Wiss, Janney, Elstner Associates, Inc. )